The Flower Blog

Martha Stewart Does Not Work Here and That’s A Good Thing

Posted by Mon, Jun 25, 2012 @ 10:30 AM

sarah gillespieOver the years, Martha has given us scads of wonderful tips, tricks, recipes and ideas. Just like anyone or anything, you may not “buy in to” everything she has to offer, but overall, I think Martha has brought awareness to improving our home environments, making our homes warm and inviting.
 
 
One of the trends that Martha started several years ago was the tightly packed or “Martha” style bouquet. Although there is merit to this style of bouquet for specific occasions, I personally have grown tired of this costly arrangement and its mainstream influence.
 marthastewart.jpg
 
As a floral designer, one of my biggest complaints with this style is that the flowers are literally smashed together, with no space in between which causes the shattering or crushing of flower blooms. When looking at a tightly packed arrangement, I cannot help but feel that I am looking at a “blob” of colors and flowers, instead of appreciating each bloom. My belief is that each flower bloom should be appreciated for its own beauty and enjoyed by the eye. I very much oppose the crushing of flowers together for the sake of
style. I also enjoy the presence of lush greenery to contrast the color of each bloom along
with the added benefit of bringing a natural “feel” to the arrangement.
 airybouquets.jpg
 
On many occasions, my customers have ordered a packed style arrangement and have been shocked at the cost. Consumers are not always aware that tightly packed, round style arrangements require at least 50% more flowers to fill in the gaps of a traditional
arrangement. Using larger focal flowers can reduce the amount of stems required to design in packed style, however most desirable focal flowers are costly, which again increases the cost. Another downside to this trend is the elimination or under use of greenery. Beautiful garden style greenery can actually reduce the cost of many arrangements and add texture and interest to the bouquet.
 
The next time you are browsing the internet, watching television or looking in print media, observe the use of flowers in décor and/or special occasions. Do you see any traditional design styles such as equilateral triangle, radiating triangle, inverted “T”, scalene or vertical style arrangements? Probably not! Consider adding these styles to your repertoire of home or office décor. With the popularity of packed style
arrangements, these traditional designs would seem haute!
 
Shop Unique Designs

Topics: informational, trends

In 12 Hours - A Day at Gillespie Florists

Posted by Thu, Jun 07, 2012 @ 11:13 AM

della gillespie mendenhallGillespie Florists is open 12 hours daily Monday-Friday from 7am -7pm (we’re open on Saturday and Sunday too, just shorter hours). There’s a lot that can happen in a day and here’s the synopsis of a typical day here at the shop.
Duane Martin
6:45am - 7:00am: Duane and Nancy come in to open the store. Nancy will start filling orders for plants, planters and Terrariums. When needed, she also designs beautiful corsages and dish gardens. Duane begins his day filling fresh flower orders.  Both Nancy and Duane will help customers as needed until the Customer Care staff arrives. Many customers stop in on their way to work, so the first hour of the day can be pretty exciting! Several days a week, Sarah is at the local wholesalers buying flowers during this hour.

8:00am - 9:00am: Two drivers, Debbie, Sarah and Sheila come in. The “Delivery Pool” driver loads up the morning deliveries for outlying areas and drives to a central location downtown, where he/she will meet with 30 other drivers in an industrial type building. The “Local” driver loads up the morning deliveries that have destinations that are nearby. Debbie, a member of the Customer Care team, will answer phones and assist walk-in customers.  Between
Sunshine bouquetscustomers and phone calls, she wraps “sunshine” bouquets (our very popular $3.95 take-out bouquet). All staff members will assist customers and answer phones when needed. Sarah, the Operations Manager, is responsible for ordering flowers from around the world, processing orders in the Order Control Department, routing deliveries/drivers, coordinating weddings and special events! Generally in this hour, you will find her in Order Control, processing and distributing orders to the design team. Sheila will design extra flower arrangements or help Duane with orders. Della Gillespie Mendenhall

10:00am - 11:00am: Jacklyn and Della arrive. Jacklyn assists in the Customer Care and design departments.  Della is the “Web” Administrator and works on product development (to get new products to our website), write blogs, attend to our social media presence, work on PPC marketing and traditional marketing. Della is also the giftware buyer! Both delivery drivers are returning from their morning routes in the latter half of this hour. The drivers begin loading their afternoon deliveries and they will process new flower shipments, time permitting.

Gillespie Florists Delivery Van12:00pm: This is a crucial time of our day. Our “Pool” truck leaves at 12:30 and all orders for the greater metropolitan area must be ready to go with this driver. You will find everyone assisting customers, designing, processing flowers or loading a delivery vehicle during this hour. At 12:30-1:00, we begin rotating lunch breaks!

1:00pm - 2:00pm: Lunchtime!  Everyone gets a chance to catch their breath and a bite before the afternoon rush.  Duane, Elaine, Nancy and Sheila are working on orders for the next day and making extra bouquets. If Duane has weddings to work on for the weekend, this is the time of day he would get started on them.  Debbie, Jacklyn, Sarah
Sarah Gillespieand Della are all hard at work with the daily tasks assigned to them.

3:00pm - 4:00pm: Sarah and Nancy leave between 3-4pm. Before leaving she makes sure we are all on task and all orders have been processed. Our delivery drivers are usually finishing up deliveries in the latter half of this hour. As the drivers return, they will check to see if there are any additional deliveries to be made, check to see if there  flowers that need processed and assist the designers with clean-up before leaving for the day.

5:00pm - 600pm: Duane usually leaves around 5pm but is always happy to stay longer if needed! Sheila leaves between 6-7pm. Business also picks up for the 5 o’clock rush because customers stop by on their way home from work. This is
Gillespie Florists Avonmy favorite time of day because most flower shops are closed and customers are pleasantly surprised to see us open!

7:00pm-7:30pm: We close at 7pm (sometimes later, if we have orders to finish or customers to assist). Jacklyn, Sheila and I get the drawers balanced, finish cleaning up and go home!

There you have it! 12 hours in the life of Gillespie Florists!


Check out our latest video of what we have in stock in our cooler below!

Topics: Videos, informational

Top 5 Bestsellers for Prom 2012

Posted by Fri, Jun 01, 2012 @ 06:16 PM


Della Gillespie MendenhallTop 5 Bestsellers for Prom 2012

The Prom season is officially over for us here at Gillespie Florists and I like to print product analysis reports to see what we sold more or less of to help me order supplies for next year's Proms. While doing this I thought, "why not share with everyone our best sellers?"


5. Three Alstroemeria Corsage - GFP7Alstroemeria wrist corsage

In fifth place is the Alstroemeria Corsage! Alstroemeria lilies are not well known for being a popular corsage flower but here at Gillespie’s we use them quite a bit. We love using them in conjunction with other flowers; customers also usually like them by themselves. The corsage pictured here is the base priced Prom alstroemeria corsage on our free wristlet. Many customers chose to add on an upgraded keepsake wristlet. Alstroemeria lilies come in dozens of colors, which makes it easy for us to make the perfect match to your dress!


4. Three Mini Carnations & Two Sweetheart Rose Corsage - GFP5

mini carnations and sweetheart rose corsagesIn fourth place is the Three Mini Carnations & Two Sweetheart Rose Corsage! This is a combination of some of our most popular corsage flowers; no wonder this corsage is in the Top 5! Roses and Carnations come in a wide variety of colors therefore matching to your dress will be a breeze! This corsage works really well with multicolored dresses because of vast opportunities to mix colors.
The corsage pictured here is the base priced Prom alstroemeria corsage on our free wristlet. Many customers chose to add on an upgraded keepsake wristlet as well.

3. Dendrobium Orchid Corsage - Flower Bombe - 12PN06

In Third place is the Dendrobium Orchid Corsage! I think this one is popular becauseOrchid wrist corsage the classic Mother’s Day corsage is the cymbidium orchid corsage. although the cymbidiums are far too big for most teens taste, girls still want to emulate their Moms by wearing a similar type of flower. Dendrobium Orchids come in a limited colors but are still very versatile; thanks to new dyeing techniques the number of available colors is increasing!
If we cannot match your dress with the color of orchid, we can use white dendrobiums and match your dress with ribbons, leaves, beads, tulle and rhinestones instead! The corsage pictured here shows a keepsake wristlet, item #GFPBC!

2. Three Mini Carnation Corsage - Bauble On - 11PN12
mini carnation corsage

In second place is the Three Mini Carnation Corsage! This corsage is so popular because of the versatility of colors! Carnations not only come in lots of colors but they also tip very well. Tipping is when we take a paint and tip the edges of a flower with it. Tipping can be harmful to some flowers but carnations tend to hold up pretty well with it! I believe carnations are so popular because they hardy enough to survive a night of dancing!
The corsage pictured here shows a keepsake wristlet, item #GFPAM

1. Three Sweetheart Rose Corsage - BoHo - 10PN24sweetheart rose corsage

In first place is the Three Sweetheart Rose corsage! Roses will always be a favorite among teens! Prom corsages are sometimes the very first flowers they will give or receive. Teenagers may act like they don’t pay attention to Mom or Dad but they do! They see Dad getting Mom roses for their anniversary or special occasions so the first flower that comes to mind is of course, roses! The great thing about roses is they are coming in more and more colors every year and that makes it very easy to match or compliment your dress! The corsage pictured here shows a keepsake wristlet!


We sell keepsake bracelets with our corsages about 40% of the time! Here’s a quick look at our Top 5 Bestselling
bracelets!

5. Triple Threat Bracelet - Dazzle - GFPAX
4.  Diamond & Pearl Bracelet - Sugarplum - GFPAZ
3.   Sophisticated Lady Wristlet - GFPAH
2.  Cream Pearl w/ Rhinestones - GFPBG
1.  Dancing Butterfly Bracelet - Midnight - GFPBD

Our Top Selling keepsake boutonniere holder this year was:

Silver Boutonniere Holder - GFPJ

The great thing about our prom corsages is that there are thousand of combinations! We have over 100 ribbon choices, dozens of leaf, bead and tulle choices! We of dozens of keepsake bracelets to put your corsage on and most importantly we have hundreds of flower combinations! Best of all, don't see what you need? Just ask! We would love to help you get the perfect corsage for the perfect night!

See the perfect corsage on our site and want to share it with your friends or your date? There's an easy Facebook and Twitter button on each product!

Check out our Prom Corsages and Boutonnieres by clicking below!

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Watch the video below to see our designer favorites for 2012!

 

Topics: Videos, Seasonal, informational

Meet the Prom King & Queen for 2012!

Posted by Sat, May 26, 2012 @ 10:38 AM

Della Gillespie MendenhallLast year, We at Gillespie Florists thought it would be fun to have a Prom King & Queen Contest! So, We held it again this year and it was a hit! Prom customers only needed to post their picture on our Facebook Fan Page wearing our flowers! We then asked our Facebook fans to "Like" their favorite picture or make a positive comment about it to determine the winner. We had several people enter but there can be only one winner! 2012 Prom King

And the Winner is...


The Results are in! Our Prom King & Queen for 2012 is....



Kelli Huffman & Tim Oconnor!



Kelli  & Tim each get a $25.00 gift card to Gillespie Florists and Kelli will be crowned with a tiara and flowers!

They had a whopping 68 "Likes" and comments on their photo! Congratulations!!

 

Hot pink sweetheart rose corsageKelli wore a three-sweetheart rose corsage similar to the one pictured here. Leah's was pink, black & silver and looked great with Tim's matching sweetheart rose boutonniere!


As a Thank You to everyone who entered the contest, we want to offer you a free Sunshine Bouquet! Just stop in the store any time, give us your name and we will give you your Sunshine!


Those Contestants are:

Meredith Warbinton & Quinn
MacKenzie McKnight and Christian Ewoldt
Allyssa Ashcraft & Sergey Dawson
Madison Raine Fines & her date
Brenda Danielle & Nick
Taylor Purcell & her date
Hannah Todd and her date
Carly Thomas & her date
Holly Wood & Griffin Goldman
Debbie Trowbridge
Glenda Pierce Sluss

Thanks again to everyone who entered the contest! Until next year!

Topics: Seasonal, Prom flowers, Prom flowers Avon, Prom Flowers Indianapolis, informational

2012 Prom King & Queen Contest - Voting!

Posted by Thu, May 24, 2012 @ 03:08 PM

Della Gillespie MendenhallFor the second year in a row we asked Prom customers to post a snapshot of themselves wearing Gillespie Florists flowers on our Facebook Fan Page to get the chance to be crowned the Gillespie Florists Prom King & Queen! Voting is today and tomorrow!

Here is what our Prom King & Queen Hopefuls had to do:
·  Take a snapshot wearing Gillespie's Flowers.
·  Post it on our Wall.
·  Tag everyone in the picture.
·  Gillespie’s adds the picture to "Prom King & Queen Contest Album".
·  Then they ask friends and family to "Like" their photo or make a positive comment on the photo.
·  One week after the end of Prom Season, we will tally up the "Likes" and Comments and whoever has the most wins!

Prom King & Queen contestants
What do they win?
The Queen will be crowned with a tiara, flowers and both King and Queen will be awarded with $25.00 Gift Cards to Gillespie Florists!  And don't forget, Bragging Rights!

Want to help decide who wins?

Click Here to go to the "Prom King & Queen Contest Album" and “Like” your favorite Now!

Winners will be announced on Facebook May 26st!

Check out our Fabulous selection of Prom Flowers!

 

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Topics: Seasonal, Prom flowers Avon, informational

The 2012 Cereal Drive!

Posted by Tue, May 15, 2012 @ 12:08 PM

Sarah GillespieRiley Hospital for Children and Indiana University Health present:

The 2012 Cereal Drive!


“Help fill a tummy!” Cereal Bowl

Because Hunger doesn’t take a summer vacation....


From now until June 8th, Gillespie Florists will be collecting boxed cereal and oatmeal to be donated to Gleaners Community Food Bank. Gleaners will distribute the donations to over 100 food pantries across the Indianapolis metropolitan area.

Did you know that in Marion County more than 161,000 free or reduced-fee meals are served in school every day? With the help of Gleaners, donations like yours and Riley Hospital for Children, children who might otherwise be vulnerable to malnutrition and hunger during the summer will have access to nutritious food while school is out.

Red CarnationGet a Free Flower!

Help us reach Riley Hospital’s goal of 150,000 servings of cereal! Any donation of cereal, including oatmeal, is greatly appreciated. If you donate cereal here at Gillespie Florists, we will give you a free carnation as a “Thank You”!


Thank you to Ray’s Trash Service for donating the collection boxes!

Have questions about the Cereal Drive?
Please contact Liz Paxton at
317.944.7779 or
epaxton@iuhealth.org

Have a question about your free flower?

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Topics: informational

5 Creative Things To Do For Mom!

Posted by Tue, May 08, 2012 @ 04:00 PM

Della Gillespie MendenhallMother’s Day is as much about the children as it is about Mom. Letting your kids be a part of the gift giving process will provide them a way to express their individual love for Mom. It really is the thought that counts! Here are 5 easy to make gifts that you and your family can do together for Mom.puzzel photo frame

1. Recycled Puzzle Piece Photo Frame
Don't throw out your puzzles with missing pieces. There are plenty of crafting opportunities waiting. This is an easy to do project and Mom will love the end result! A personalized photo frame! Let your children pick out their favorite picture of themselves and build a puzzle frame around it. Follow the link for a supply list and super easy instructions!

http://www.makingfriends.com/recycle/puzzle_piece_photo_frame.htm

photo bouquet2. Bouquet of Photo Flowers

Looking for a bouquet of flowers with a little personal touch? Make this precious keepsake for Mom or Grandma this Mother’s Day and they will cherish it always. You can bring these photo flowers to your local florist and have them add it to a fresh arrangement for you! Mom will love the smell of fresh flowers and always cherish the photos! Follow the link for a supply list and instructions.

http://crafts.kaboose.com/bouquet-of-photo-flowers.html

3. Create a home video for Mom.

My siblings and I made a Michael Jackson Music video for Mother’s Day one year and she still has that tape to this day! As you can imagine, it was pretty comical with 5 kids and 2 dogs running around the living room all dancing terribly to “Bad”. She says it is a gift she will never forget! She mentioned it the other day and it is what inspired me to write this blog! So, get out your camcorder and create mom a music video she will never forget!

4. Potpourri Sachetspotpourri sachet

Almost every woman loves air fresheners! This is an easy project for you and the kids that Mom will really use!  Potpourri Sachets is a versatile air freshener because you can put them anywhere! From your rearview mirror, your dresser drawer,  Fill pretty little organza bags with potpourri to give Mom! Follow the link for a supply list and instructions.

http://www.makingfriends.com/winter/valentine_potpourri.htm

hand picked flowers for mom5. Create A Fresh Bouquet for Mom

We have Dads come in with their kids to pick out flowers for Mom and it is the sweetest thing to see! They come back to our cooler and Dad helps them pick out flowers that they think Mom will like. A salesperson is always nearby to assist! Then Dad lets us know if he would like one of our designers to create a bouquet for Mom and have it delivered or if he would like us to wrap up the flowers to take home. If you decide to take the flowers home, it makes a fun project for the kids and it won’t hurt the wallet either! You can save 20% - 60% by taking the flowers home and vasing them yourself! Make it even more memorable by video taping you and the kids making this special bouquet! 

Is Mom out of town this year? Need us to deliver a beautiful custom made gift? Click below to go to our website!

 

Click me

 

Topics: Holidays, Videos, informational

Prom Flowers That Glow!

Posted by Fri, May 04, 2012 @ 11:02 AM

Della Gillespie Mendenhall Glowing Prom Flowers? Is this for real? Yes, it is! We excited to introduce Galassia Flowers Fluorescence corsages into our prom collection!  This product enhances the natural beauty of flowers, and takes flower color to a new level by giving them a spectacular glow!

For their beauty to be revealed, they need ultra-violet (UV) light supplied by custom-designed illumination device and a specially formulated solution applied directly to the flowers.  These unique devices are imported from Adelaide, Australia- a city with a strong reputation in plant science research and development.  We are honored to be one of the few florists in the United States that can provide this product to our customers!  As a matter of fact, we learned about this product from networking with a florist in Las Vegas, Nevada.  

galassiahowitworks.jpgGalassia Corsage - Lights on in lighted room!

How does it work?
First, we create a one of our signature corsages and design it on the Galassia bracelet with the lighted device attached. Next, we spray Galassia special formulation of fluorescence on the entire corsage. Then, when the big night arrives, the corsage is worn on the wrist, complete with an adjustable band.  The device has a convenient on/off switch so you can decide when to light up the room! 

galassia_lightsoff.jpg
Galassia Corsage - Lights on in dark room! 

The product works best in a dark room and produces a “black light” effect. The battery life is 6-8 hours but the formulation can last for months!The photos above are showing the same corsage in a lighted room and in a darkened room. Wow! What an amazing difference!

If you want the Galassia Flowers Fluorescence on your corsage, Contact us at 317.273.1100 or use our convenient Contact us form!

 

SHOP PROM FLOWERS

 

Check out this video of our glowing prom corsage in action!


 

 

 

 

 

 

 

 

Topics: Seasonal, Prom flowers, Prom Flowers Indianapolis, informational, trends

2nd Annual Gillespie Florists King & Queen Contest!

Posted by Fri, Apr 20, 2012 @ 04:28 PM

Della Gillespie MendenhallGillespie Florists King & Queen Contest!  
Post a snap shot of you and another person wearing Gillespie Florists flowers on our Facebook Page and get the chance to be crowned the Gillespie Florists Prom King & Queen!  

Here's how it Works:Prom contest Mcknight 2012
  • Take a snapshot of you and your date wearing Gillespie's Flowers.

  • Post it on our Wall.

  • Tag your self in the photo as well as anyone else in the picture.

  • We'll put it in our "Prom King & Queen Contest Album".

  • Then you ask friends and family to "Like" your photo or make a positive comment on your photo.

  • One week after the end of Prom Season, we will tally up the "Likes" and Comments and whoever has the most wins!

  What do you get if you win?

The Queen will be crowned with a tiara & flowers and both King and Queen will be awarded with $25.00 Gift Cards to Gillespie Florists!
And don't forget, Bragging Rights!  

Contest ends May 23rd, 2012. Winners will be announced on Facebook May 26!  

Here's the Link to our Facebook page:
http://www.facebook.com/pages/Gillespie-Florists/196410082316  

Here is last year's winning picture below!
Winner of 2011 prom king & queen contest

Topics: Seasonal, Prom flowers, informational

"Beyond the Bouquet" Design Show - Part 1 - Weddings

Posted by Thu, Mar 22, 2012 @ 04:33 PM

Sarah Gillespie fresh flower purseNothing like gathering a group of floral designers together for some inspiration!

I recently attended a floral design show highlighting trends in wedding and special event designs. After several successful Super Bowl events in February and the upcoming wedding rush, I felt that I could use a jump start into spring with some fresh new ideas!

As expected, the show did not disappoint! Collectively, it was decided that anything goes as far as color trends these days. It was mentioned that in tough economic times, consumers decorate in blues, greens and purples for comfort funky bridesmaid bouquet blueand calming effects, which has certainly been the color trend for the last few years. In the past twelve months, the trend is decidedly moving towards “nude” or “skin” tones, pushing the color palate to the warmer tones of peach, ivory, mocha and gold. This change could be signaling the end of the economic oppression felt by many consumers since 2009.Orange Calla Bridal unique

I particularly enjoyed the newest “bling” that has been introduced this year! Exiting baubles, beads, wire, rhinestones and buckles are sure to dazzle any bride to be. And let’s be fair- brides don’t get to have all the fun anymore. Prom décor can be dazzled with these creative additions, too!

Composite style bouquets are becoming more popular. This process takes a regular bloom of a focal flower (i.e. a rose) and making a larger impact by adding the individual petals of additional roses all around the central rose bloom. The final product is stunning!

Birds nest bridalAnother trend that is becoming more widely accepted is the use of fresh and permanent botanicals together to create luscious designs. The benefits of this new “marriage” are: keepsake items after your event, perfect color matching (especially shades of blue and purple), no seasonal constraints (peony, magnolia, forsythia) and no shipping constraints due to damage (lily of the valley, gardenia). The bouquets were masterfully designed in such a way that even the trained eye could not see the difference between fresh and permanent within the bouquet.

As the wedding season reaches its peak, it will be interesting to see if the color trends that are forecasted will indeed take the spotlight!

multi layered rose

yellow and white calla bridal

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Orange Gerbera BridalRhinestone Bridal

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Ready to plan your unqiue wedding? Contact our Wedding Specialist!

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Watch For Part 2 of "Beyond the Bouquet" where we will show you great Prom ideas!!

Topics: weddings, informational